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 Analyst slashes Under Armour's rating after CEO praised Trump

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PostSubject: Analyst slashes Under Armour's rating after CEO praised Trump    Fri Feb 17, 2017 2:15 am

Under Armour's founder and chief executive made a mistake praising President Donald Trump, and investors of the sportswear brand will pay for it, an analyst has warned, slashing his rating of the stock.



CEO Kevin Plank's recent comment that Trump was a "real asset" to the country drew rebukes from Under Armour's own celebrity endorsers, including NBA star Steph Curry. The move could take a toll on the reputation of the brand, whose ambassadors also include supermodel Gisele Bundchen and NFL legend Tom Brady, and weigh on its share price, according to Susquehanna International Group analyst Sam Poser.

http://www.smh.com.au/business/retail/analyst-slashes-under-armours-rating-after-ceo-praised-trump-20170215-gue01e.html
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